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GM moves beyond dots on a map

General Motors puts its data to work to understand the competitive landscape. Robust spatial analytics gives 4,300 GM dealers insight into how to successfully meet local demand and grow business. Understanding customer preferences gives the company an edge in delivering excellent customer service.

Outperform the competition


Intelligent mapping and analytics drive informed decisions. Get a competitive advantage with Esri's ArcGIS technology. Use real-time product performance tracking and advanced analytics to increase market share. Visualize supply chain workflows, efficiencies, and risks. Improve customer satisfaction, and outpace competitive threats throughout global markets.

Geospatial Analytics

Gain the ability to foresee where market opportunities and threats may develop. Combine live data trends with past patterns to realize growth and efficiency and mitigate risk.
Map overlaid with data on a monitor

Data-Driven Insight

Collect and overlay disparate data. Uncover hidden intelligence within sales figures, marketing campaigns, and complex supply chain operations.
Two tablets showing a map with overlaid data and a dashboard

Real-Time Situational Awareness and Alerting

Empower staff to collect, view, and share real-time information. Rapidly respond to supplier, product, and customer situations—anytime, anywhere, on any device.
Real time monitoring of customers served

Extend Mapping and Spatial Analytics throughout Operations

Discover growth opportunities and strengthen service.

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